Indeed, if a person does not care at all about privacy or security, then it should be out of discussion. Or, if someone is obssessed by privacy, then s/he will find alternative apps, anyway.
What I mean is not to expect an assessment for every individual, you are right. However, most of the time the suggestions by the privacy community can be overwhelming. Instead of suggesting Proton, ppl say you should self-host your email server or cloud storage. Or, Signal is not private, because it requires phone number. You will even find comments like Proton is founded by CIA, NSA can see Signal’s data, Brave is not private, or Bitwarden is not secure. There is also fanboyism of different companies or products. When an ordinary person see this kind of suggestions, they can easily give up everything.
So, we need to empower mainstream privacy ideas and products in order to spread privacy.